Well yeah, you can always go snag the knock off AimPoint from L337Tactical.com for like $75 shipped. But you get what you pay for. I'm not hunting Haji but I'm not going to have the glass fail or not retain the zero when and if I do need it.
I wasted a lot of money buying knock-offs and the lower end stuff, well you get what you pay for and now I don't buy junk. I just save for a little bit, do my research and then get the best I can for what I can afford. I know I about cried when I discovered that the optics I bought for my .308 just weren't up to snuff and I had already spent $350 on just the glass. Then to turn around and find what I wanted was $1200.. $500 more than the rifle
Needless to say I didn't get what I wanted, but the glass on there now cost about as much as the rifle and as such I now how a long range rig that shoots better than I can.
AimPoint makes a good product, don't mistake that. Keep your eyes open and you'll find good deals if you're willing to take your time shopping for it. The 3xmag is a good piece of equipment and the current generation will be dropping in price about 30 days after the SHOT show. I just don't know if it's the set up I'd want, then again I'm officially a EOTech biggot now as well.